Sincerity:  Eagerly and transparently doing what is right without ulterior motives.

Courageously choosing and doing what is right + genuine self-expression = sincerity

Sincerity requires:

  • Courage:  People must be brave enough to be vulnerable and to feel their real feelings.
  • Realism:  Sincerity is not enough on its own.  We can be sincere but wrong.  Believing something that is incorrect does not increase success in leadership.
  • Respect:  Sincerity is birthed from a deep respect for oneself, others, and the truth.

To give real service, you must add something which cannot be bought or measured with money, and that is sincerity and integrity.”  – Douglas Adams